Friday, September 7, 2007

Brad Edwards is leaving WOOD-TV 8


Brad Edwards heads to Detroit
By Colleen Pierson
His career started when he would wow the student body doing the morning announcements at Forest Hills Northern. The staff never knew what to expect from this somewhat off the wall, funny, but fiercely talented teen.
He’s come a long way since then!
This is a story about a 28-year-old man going places. WOOD-TV (Channel 8’s) Brad Edwards has won 6 Emmy Awards, was voted Reporter of the Year by the Associated Press, worked for TV 8 for four years as a reporter/anchor and now he has been offered the lead news correspondent, and back-up anchor position at WJBK-TV (Fox News 2’s) brand new 11:00p.m. newscast in Detroit.
“It’s a rare opportunity, Edwards said. Newscasts just aren’t launched everyday.”
After having multiple network level interviews, and offers from major stations across the country, Edwards’s decision was made to go to Detroit. The weighing factors were due to personal and professional reasons. Edwards’ father died two-years ago and he relishes being able to stay close to home for his Mom. His special friend Ginger Zee, former meteorologist at TV 8, works in Chicago at WMAQ-TV (NBC 5) and Brad enjoys spending time with her.
“’Fox 2 News Edge’ will allow me to do something new. We can recreate the wheel, do it different and big, on a newscast that has not been definitely defined,” he said.
Former TV 8 reporter/anchor Steve Osunsami, who never worked at 8 during Edwards’ tenure, is now an ABC correspondent based in Atlanta. Steve believed in Edwards’ talents and helped him with his career.
“Steve was crucial and pivotal in making an effort to help me. I feel like he is my father in the industry.”
Edwards will miss TV 8 immensely.
“I was given so much here. I will miss the freedom with my stories and working with consummate professionals,” he said.

This guy can write

The old television adage, “you are only as good as the stories you tell,” is one that Edwards has always taken note of.
After his 4th consecutive Emmy in the Best Writing category, one has to realize that this is a man who uses his words extremely well. Brad definitely has a gift as a wordsmith and the ability to tell stories well
Edwards currently teaches a Writing for Broadcasting course at Calvin College and is energized by his student’s work.
Personally, I will miss him. He is a class act with consistent talents in reporting that aren’t witnessed on a daily basis in West Michigan. I believe that Brad upped the bar in this market for broadcast journalism.
As Diane Kniowski, president and general manager, told me: “He will be at the networks in no time at all.”
And, as Patti McGettigan, news director at WOOD-TV, corresponded to the staff at the station: “Somebody quick -- steal his rolodex. His sources, his ability to find information and the numerous stories he has broken will all be missed, almost as much as the person himself.
Edwards’ last day at WOOD-TV will be in early October and he starts on the air in Detroit on October 24. 2007.

Way to go Edwards!

1 comment:

PromKnight said...

At Fox 2 in Detroit, Brad Edwards will (probably) not have a contract renewal. He comes across as arrogant and immature. He's constantly trying to "upstage" the news story by looking off camera towards the sky, ground, or "deer in the night" vision (like Ashton Kurshner in Punke'd) He removes his earplug in the middle of a story, mainly to draw attention to himself. He's childish and will not be renewed at Fox. Trust me.